Family business secures top prize

Striker
Striker Crushing and Screening has been recognised for its efforts. Image: Striker

Striker Crushing and Screening has secured a top honour for its work as a family business at the recent Family Business Association’s excellence awards.

Striker Crushing and Screening was the toast of the town at the Family Business Insights WA Conference as it took out the 2025-26 Established Family Business Award for Western Australia.

The longstanding Family Business Excellence Awards, run by the Family Business Association, recognise the achievements of outstanding family businesses across Australia for across key business fundamentals including governance entrepreneurship and stewardship.

Founded by Craig Pedley in 1998, Striker Crushing and Screening has designed, manufactured and delivered high quality crushing and screening equipment to businesses and contractors in Australia and overseas.

Craig remains at the helm of the business he founded, continuing to drive its growth and success. At the same time, his succession plan is steadily taking shape, with his daughter Jordan stepping into an increasingly prominent role. As the company looks toward its future as a second-generation family business, Jordan was on hand to accept the award at the conference, where she spoke about what the milestone meant to the longstanding family-owned and operated manufacturer.

“I am really, really proud and honoured to accept this award. Dad worked in the industry for a fair few years as an operator, maintaining crushing and screening equipment before he went into designing and manufacturing his own range. Now, I am pretty proud to say we’ve got global manufacturing facilities and crushers and screens all around the world,” she said.

“It’s awesome to reflect on what we’ve done. We’re all here because we’re family businesses, so be proud of what you’ve done.”

The WA-based business has been earning plaudits from across many of sectors. Earlier this year, Craig was named as the winner in the Lifetime Achievement Award as part of the 2025 Australian Mining Prospect Awards. Named alongside Fortescue chief executive officer Dino Otranto and Newmont principal surface drill and blast engineer Leonard Rowe, the nomination underlined Craig’s extensive contribution to the Australian mining, quarrying and aggregates sector of the past three decades. Craig’s method of manufacturing robust equipment with smart designs has held true across that time with Striker developing a strong reputation as a dependable manufacturer which provides extensive technical and aftersales support across all of its equipment.

The business, which in celebrated 25 years in 2023, has manufacturing facilities in Western Australia, Malaysia, and Thailand. While the company is now a global force, it has maintained committed to its core values of creating equipment that goes the distance and being solutions-focused for its customers.

Following in the footsteps of her father, Jordan paid tribute to the role Craig played in developing Striker from the ground up.

“Learning from my dad has been one of the most valuable experiences of my career,” she said.

“He’s always led by example, showing me the importance of hard work, resilience, and staying true to your values. The lessons he’s passed down to me go far beyond business, they’ve shaped the way I approach challenges, leadership, and growth.”

Craig said he believed the company was well-placed for a successful future with Jordan at the helm.

“The industry is always evolving, and having key people with passion and a can do attitude will support the next generation with new ideas and innovation, it’s key to staying ahead,” he said.

“I’ve seen the company grow from an idea into a globally recognised brand, and now seeing the next generation step in with new technology, fresh thinking, and a drive to keep improving, it’s incredibly rewarding.”

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